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Business · 2026-10-25 · Morning briefing

Audi to build $4bn SUV factory in US state of Georgia

German carmaker Audi will build a $4 billion (€3.77 billion) assembly plant in the US state of Georgia. US President Donald Trump announced the plan at a campaign rally on Saturday, which the Volkswagen-owned company later confirmed. The new factory is projected to create 4,500 jobs and produce 200,000 SUVs annually.

Construction is scheduled to begin next year, though vehicle production is not expected to start until the early 2030s. According to a US official, the plant will assemble Audi's Q7, Q8, and Q9 SUV models. Mr Trump's announcement was presented as a boost for Republican candidates in the battleground state ahead of midterm elections.

The investment follows a period of friction between the German auto industry and US President Donald Trump. Last year, his tariffs cost Audi $1.4 billion.

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